Can Innovation Design Make Healthy the Easy Choice?
Valentina Guerra
September 4, 2026
The UK faces one of the highest obesity rates in Europe, with approximately two-thirds of
The UK faces one of the highest obesity rates in Europe, with approximately two-thirds of
The food industry has never moved faster. New ingredients emerge overnight, social media can transform
Coffee is often described through its functional benefits: energy, focus, alertness, productivity. Yet if caffeine
Walk through any supermarket or scroll through social media, and one thing becomes obvious: there
The food industry is full of exciting ideas. Every year, companies invest millions in developing
Food companies innovate because the market keeps moving: shoppers change habits, retailers demand novelty, health
Granola may look like a simple breakfast product, but in the UK it has become
In product and innovation circles, systems are irresistible. Stage-gates, agile rituals, innovation funnels, design thinking
Senior product leaders with alignment because growth strategies and plans are not coherently translated cross-functionally.